Thursday, May 14, 2009
Beauty Water
Revelry Wines
Revelry Vintners is a winery from Washington State interested not only in the quality of their wines, but also the innovation and functional aspects of their packaging. Revelry wines are sold in patent-pending REVELution cask. According to 425 Magazine, the “unique, boxed design holds almost twice the amount of wine that a bottle holds, isn't susceptible to cork taint and keeps wine fresh for several weeks after opening”. It is also recyclable.
A. Dean Wine Denmark
Thursday, March 26, 2009
Thursday, March 12, 2009
"Our philosophy is create special projects for special clients and thinking more than just the graphic design field.
THE IDEA:
Our proposal was to create a gift for clients, partners and friends that could say more about us and our ideas. Something remarkable and different from the usual calendars and posters.
THE PROJECT:
We took 100 bottles of winne that could go to the garbage, and painted all of them in a white color. After this first step, we decide to create 100 drawings, exclusive and unique for each one. With some special pens and a freehand technique they became a "design product".
To keep the surprise we decide to cover it with a black plastic ( those used to sell grains of coffee) in a vaccum process. Inside the packaging, there was a little tag explainning the project.
Wednesday, February 11, 2009
479° Popcorn, designed by San Francisco based The Engine Room, is an artisan, organic popcorn product with lots of fun, 8 unique flavors: Alderwood Smoked Sea Salt, Black Truffle + White Cheddar, Chipotle Caramel + Almonds, Fleur de Sel Caramel, Ginger Sesame Caramel, Madras Curry Coconut + Cashews, Pimenton de La Vera, Vietnamese Cinnamon Sugar.
The naming may seem to sound strangem but actually 479 degrees Fahrenheit is the optimal temperature for popping corn.
Sunday, February 1, 2009
What is Pepsi thinking?
Pepsi has announced that they are undergoing a drastic relaunching of their branding and packaging to bring "new life" to their flagship brands. The most dramatic element is a redesign of the Pepsi Globe logo, which for some reason is now supposed to represent a smile.
"Pepsi’s Chief Marketing Officer Dave Burwick set the tone for the change at a meeting of Pepsi bottlers when he said “If we don’t change quickly, we run the risk of being a footnote to history,” according to Beverage Digest.PepsiCo Chief Executive Officer Indra Nooyi told BD she didn’t expect the changes to immediately stop the decline of Pepsi CSDs in the face of a difficult economy, but she expects the initiative to slow the decline until it eventually flattens out.
BD also reported that the changes generally excited bottlers, and that Frank Cooper, vice president of sparkling brands, promised to help bottlers convert their fleet to display the new Pepsi Imagery, which is due to hit the market late this year or in early 2009." via BevNet
http://www.thedieline.com/blog/2008/10/what-is-pepsi-t.html